The Challenge: VSO International is a unique overseas development NGO, working to alleviate poverty and inequality via a network of global volunteers who train local people in education, medical and livelihood skills.  Celebrating its 60^thanniversary in 2018, there was an immediate challenge to raise its public profile and develop new sources of unrestricted funding.

The Result:  Joining the Executive Team as interim Director of Business Development, I led a worldwide team of 100+ people and had responsibility for strategy development, the global funding pipeline, public fundraising and all marketing.  My immediate focus was to stabilise a management team who had undergone numerous restructures and were without effective marketing leadership.  In parallel, I was tasked with developing a coherent global Business Development strategy that more effectively aligned to the organisational strategy and clarified the iNGO’s unique value to its multiple audiences.

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