Harley Davidson2018-07-12T15:19:55+00:00

Project Description

Harley Davidsonharley-logo

The Challenge: The Aftersales Marketing Manager wanted to achieve a better understanding of the team requirements and challenges in each of his 9 European markets.

The Result: Working closely with all the key territory managers, I developed a confidential staff survey to identify the issues, which enabled me to find solutions and establish a new internal comms plan. This greatly improved the teams’ relationships with both the UK and US head offices.

“Sam delved deeply into our business, recommending a solution that was aligned to our strategy and delivering conclusions that were accurate and insightful. Consequently, the relationship with my markets is stronger, more integrated and delivering benefits to our bottom line. It is unusual to work with someone so reliable who can work strategically and also implement recommendations with such success.”

Calum McKechnie – European Marketing Manager, Harley-Davidson Europe
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